Executive Portfolio & Leadership
Managing Director at 1 Call Claims Solutions. Driving technological integration, operational efficiency, and client satisfaction across the insurance sector.

Focus
Specialized leadership pillars driving industry innovation, digital transformation, and market growth.
Strategic leadership focused on process optimization, claim handling standards, and organizational growth.
Bridging traditional practices with AI, machine learning, and cloud-based claim tracking environments.
Proven background in client acquisitions, sales strategy, market expansion, and brand management.
Overview
Based in Cape Town, Western Cape, South Africa. Over 15 years driving leadership and operational evolution.
Rhys Myrdal serves as the Managing Director at 1 Call Claims Solutions, leading innovative strategies to streamline insurance claim processes and elevate standard benchmarks for client satisfaction.
Holding a Marketing Degree from the Cape Peninsula University of Technology (CPUT), Rhys combines a foundation in market dynamics and consumer psychology with deep operational domain knowledge across underwriting, risk assessment, and sales development.
Under his direction, organizations have achieved sustained growth, embraced AI-driven processing workflows, and consistently maintained satisfaction rates surpassing 90%.
As a leader in the insurance industry, he advocates for transparency and accessibility, striving to demystify insurance processes for the average consumer while promoting financial literacy.
Portfolio
Key career milestones and digital transformation initiatives.
Integrated cloud-based real-time tracking and automated AI workflows at 1 Call Claims Solutions.
Spearheaded cross-departmental efficiency programs that slashed operational expenses by 20% over two years.
Recognized for delivering a 30% annual sales boost and expanding overall account acquisition by 25%.
Led a cross-departmental team that developed a new workflow system, resulting in a 30% increase in process efficiency.
Led a cross-functional team that launched a new product line, resulting in a significant market share increase.
Involved in developing unique insurance products tailored to specific demographics, including young professionals and entrepreneurs.
In depth
His professional achievements, commitment to innovation, and dedication to client satisfaction, as well as his educational background and community involvement — each told in full.
Rhys Myrdal serves as the Managing Director at 1 Call Claims Solutions, leading innovative strategies to streamline insurance claim processes and enhance client satisfaction.
With more than 15 years of experience, Rhys has a proven track record of driving growth and fostering dynamic leadership teams in the insurance sector.
He is committed to integrating cutting-edge technology, positioning 1 Call Claims Solutions as a leader in the insurance industry.
Rhys holds a Marketing Degree from the Cape Peninsula University of Technology, providing a strong foundation for his professional endeavors.
Rhys operates out of Cape Town, contributing to the local business community and the broader South African insurance industry.
He emphasizes enhancing client satisfaction through streamlined processes and efficient service delivery.
Rhys spearheads initiatives aimed at improving operational efficiency within his organization.
His background includes roles in sales and business development, contributing to his comprehensive understanding of the industry.
Rhys is dedicated to continuous professional development, staying abreast of industry trends and advancements.
He engages in professional networking platforms to connect with peers and share industry insights.
Academic Foundation
Comprehensive curriculum covering digital marketing, consumer psychology, brand architecture, and data-driven market strategy.
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